Brits launch inquiry into butt size

British academics to tackle fashion's bottom line

It is one of the most fundamental -- and, for men, potentially hazardous -- questions of modern life, for which academics now hope to provide the definitive answer: "Does my bum look big in this?"

The School of Textiles and Design at Heriot-Watt University in Edinburgh have begun what is believed to be the world's first-ever study on how women's clothing affects the bottom.

Models with variously sized posteriors will wear different types of clothing as part of the research, which will examine how designs, colours, patterns and fabric types affect perception.

Others will be asked to assess how big or small each model's backside appears to look in the outfits....

Comments

[Nightheron2]

So, a bunch of sociologists are sitting around in a pub...

"We need to figure out something to do to get a research grant. Something easy. Something we're already good at, but what?"

And his mate says: "Nothin'! All we ever do is sit around looking at upskirt shots on the web..."

And he goes: "That's it! You're brilliant!"

The rest is science history...

[rt]

I rather favor the fashion of the fine ladies in the photo- it makes their buns look just right!